All that goes on in the guild chat goes on in the top floor room in the Nethergarde keep. ( The regular Alliance keep setting ) The "stories" and "encounters" that happen on the chat will only take palce inside that room. That sorts out most of our guild chat problems. Ask an Officer in game if you want further details. I will screenshot the room soon and post it here for everyone to see.
There is no god emoting on the guild chat. (use "Atempts to" instead)